The COVID-19 pandemic has altered daily life as we know it, and Amazon has been continually updating their policies in response to this uncertain time. Here are some more updates directly from the Amazon Seller Central news section this week.
Pausing Account Suspensions for Order Performance
“To protect your account and ensure these supply chain and fulfillment difficulties do not impact your Account Health, beginning March 20, we stopped suspending selling accounts for high cancelation or high late shipment rates. Effective immediately, we are also stopping the suspension of selling accounts for high order defect rates. These changes will stay in effect through May 15. We will continue to evaluate the situation, and let you know if we will extend this further.”
Update on price gouging
“As you know, Amazon’s Marketplace Fair Pricing Policy protects our customers from unfair, excessive, and misleading prices. Our price gouging prevention systems attempt to account for variations in local laws while also providing customers a consistent experience across our stores. We also take increases in the cost of goods, freight, and labor into consideration, and that’s particularly true in light of COVID-19. We have and will continue to adjust our price gouging thresholds to reflect these dynamics.
If you believe you are offering a fair price for a product that has been suppressed by our price gouging prevention systems, please go to Manage Inventory and re-activate your listings by clicking on Edit and then click the button Save and Finish.
If your listing remains inactive after following the steps above, you may need to update your price by going to the Fix Price Alerts page, or you can appeal our decision through the Account Health Dashboard.”
How to Find the Latest Amazon Seller Central News
If you have an Amazon Seller Central account, you can view the latest updates on Amazon’s policies by navigating to the top lefthand corner of the homepage and clicking “Read more” on any of the headlines.
And, if you’re looking for guidance in these uncertain times, feel free to reach out to us. We’re more than happy to help your brand navigate this unforeseen storm.