WEBINAR RECORDING: How to Use Amazon DSP & Off-Amazon Advertising to Drive Amazon Growth

News & Insights

WEBINAR RECORDING: How to Use Amazon DSP & Off-Amazon Advertising to Drive Amazon Growth

Is your brand in a competitive category on Amazon, or do you need to find new, cost-effective pockets of growth? When the costs for Sponsored Brand, Product, and Video ads are high for a given category, you can look to Amazon DSP and Off-Amazon Advertising to drive growth.

In this webinar, we will cover:

1.) What is Amazon DSP, and how can you use it? What is the role of DSP in your ad mix?2.) How do brands use off-Amazon advertising to drive Amazon growth?3.) When is it the right time to use Amazon DSP or Off-Amazon advertising?4.) How much should you invest in these tactics?You’ll walk away with an understanding of new advertising tools and tactics to implement to drive growth on Amazon.Presenters:Sean Lee – Chief Marketing Officer – Former P&G brand manager, founder of Zevo Insect, and former personal care industry eCommerce executive.Nate Ellis – VP, Advertising & Strategy – Former eCommerce leader at HOMAGE and VP of Marketing at CPG brand O2 Recovery.Brian MacDonald – Chief Strategy Officer at Amify – Former SVP of strategy and performance advertising at Omnicom, a global creative agency.

More Resources And Articles

Discover effective inventory management strategies to prevent excess stock, avoid Amazon's long-term storage fees, & optimize profitability.

Inventory Strategies to Avoid Amazon’s Long-Term Storage Fees

Explore the nuances of Amazon and Google SEO and to boost visibility and success on the most dominant ecommerce platforms.

Amazon and Google Algorithms Require a Tailored Approach to SEO

Discover how optimizing your supply chain can boost your profit margins on Amazon, thanks to strategic planning, efficient management, and leaner operations.

A Leaner Supply Chain Can Lead to Bigger Profits on Amazon

Explore how setting Specific, Measurable, Achievable, Relevant and Time-bound goals can pave the way to success for Amazon sellers.

Setting Amazon SMART Goals for the New Year

Uncover the most effective strategies to manage seasonal fluctuations in demand, reduce supply chain stress, and grow your Amazon business.

Ease the Supply Chain Stress of Seasonal Demand

Explore the risks that excess inventory poses to Amazon sellers and the strategic solutions that can overcome them.

Don’t Let Excess Inventory Hinder Amazon Success

Discover how supply chain compliance can help you overcome Amazon's regulatory challenges and ensure seamless operations.

Supply Chain Compliance is Vital to Navigating Amazon’s Regulatory Hurdles

Explore how Amazon is leveraging Artificial Intelligence to combat fraudulent reviews and enhance trust and reliability on its platform.

AI is Amazon’s Newest Weapon Against Fraudulent Reviews

Contact Us

Learn more about how we can help your Amazon business succeed!

Agree(Required)
Hidden
Hidden
Hidden
Hidden
Hidden