WEBINAR RECORDING: Think Like a Brand, Talk Like a Consumer. How to Write Your Amazon Copy to Convert

News & Insights

WEBINAR RECORDING: Think Like a Brand, Talk Like a Consumer. How to Write Your Amazon Copy to Convert

Did you know 88% of consumers frequently or always read the full product page description and details before purchasing? Did you also know 76% of consumers frequently or always read product page reviews before purchasing?Many brand leaders neglect the content on their product pages, which is a big mistake!We’ll cover Amazon product page best practices you can use to make sure your brand shows up well and, most importantly, CONVERTS!

What you’ll learn:

1. The importance of GREAT copy and content in Amazon’s algorithm (often called the flywheel).2. How to use category and competitor keyword research to craft your copy.3. How to write your copy to get consumers to convert on Amazon vs. just using standard brand claimsYou’ll walk away with the framework and tools to make beautiful product pages that convert!We’ll also save time to answer your brand-specific Q&As.Presenters:Ally Manet – Associate Content Director – Former copywriter and at Omnicom, a global creative agency. Ally has helped our clients increase page conversions by 20-40%!Sean Lee – Chief Marketing Officer at Amify – Former P&G brand manager, founder of Zevo Insect, and former personal care industry eCommerce executive.Nick Callos – Copywriter – Former SEO/blog and freelance long-form content copywriter.

More Resources And Articles

Discover key ecommerce marketing strategies to elevate your Amazon business, enhance brand visibility, and boost sales.

Build Your Amazon Brand with Ecommerce Marketing Fundamentals

Explore how Google Ads can grow your Amazon sales by increasing product awareness and driving targeted traffic to your listings.

Drive Amazon Revenue with Google Ads

Learn how to choose an Amazon partner that brings valuable experience to the pursuit of your brand's growth goals.

Achieve Success with an Amazon Partner

Discover how to navigate an ASIN suspension on Amazon, understand why they occur, and learn the steps to reinstate your product listings.

Don’t Allow an ASIN Suspension to Derail Your Amazon Sales

Harness the power of Amazon Follow to boost your brand's success, create lasting customer relationships, & build up your brand loyalty.

Build Brand Loyalty with Amazon Follow

Product compliance on Amazon is very important so build an approach that will help you avoid the consequences of non-compliance.

Product Compliance is the First Step to Winning on Amazon

Navigate the complexities of profit margin on Amazon with our comprehensive guide to one of the most important metrics for any seller.

Strengthen your Approach to Profit Margin on Amazon

Amazon reported their quarterly earnings and gave an update on the trends they are seeing.

What Does Amazon’s Q3 2023 Earnings Report Mean for Ecommerce Brands

Contact Us

Learn more about how we can help your Amazon business succeed!

Agree(Required)
Hidden
Hidden
Hidden
Hidden
Hidden