Amazon PPC and SEO: Why You Need Both to Win in Marketplace Search

Brands often focus on either Amazon PPC or Amazon SEO to improve their product visibility. But to truly compete—and win—in a crowded marketplace, you need both. Here’s why a coordinated…

Author: Peter Curac-Dahl

Jul 29, 2025

Choosing the Right Amazon Advertising Agency: What Brands Need to Know

Author: Peter Curac-Dahl

Jul 29, 2025

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Amazon MAP Policy: What You Need to Know to Protect Your Brand and Pricing

Author: Jameel Sumra

Jul 28, 2025

Amazon Negative Keywords: A Guide to Optimizing Your PPC Campaigns

Author: Jameel Sumra

Jul 25, 2025

Why Most Amazon Health & Beauty Brands Struggle with Repeat Purchases—and How to Fix It

In the competitive world of Amazon health & beauty, attracting new customers is only half the battle. The real challenge lies in turning one-time buyers into repeat customers who consistently…

Author: Jameel Sumra

Jul 24, 2025

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Prime Day 2025 Recap: What Happened, What Worked, and What’s Next

Author: Jameel Sumra

Jul 21, 2025

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Amazon Health Supplements: Cracking the Code for SEO and PPC Strategy in 2025

Author: Jameel Sumra

Jul 17, 2025

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Amazon PPC Ads Are Evolving: How to Compete Without Overspending in 2025

Author: Jameel Sumra

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